


Reasons to Believe
Preservation of value
By offering a unique experience blended with Saudi culture, camping style, and the enchanting winter atmosphere and sharing it with the world.
Engagement of people
People are always the most important asset, we train, develop the locals to become a part of reliving the experience, we also engage our visitors to deliver a memorable and unique experience

Brand Strategy Objectives
To create a brand that champions: Enriching a distinct experience with authentic Najdi character.


















































